101 Lessons Podcast

Steven Zuller, CEO of Franklin Group, a promotional and print marketing company headquartered in Brooklyn, discusses his company’s work across many industries with a focus on sports and entertainment where they are the exclusive printing partner of professional sports teams and stadiums across the NBA, NHL and college athletics. Steven delves into the importance of fan engagement and the role his company is playing with some of the most successful professional sports organizations.

Tom Waldron, a former New Jersey State Police officer, discusses his second career as a master trainer, motivating and training athletes of all levels and abilities and the increasing requests by corporate America for fitness training programs for their employees. Tom also discussion his passion for the charitable organization, Troopers Assisting Troops.

Keith Green, a veteran marketer who is Vice President of B2B Communications & Partnerships for Guinness World Records, discusses his past career experiences with the Philadelphia 76ers and motorsports and his role in partnering the Guinness World Records with leading corporations, brands and organizations. Keith also shares an inspiring story about the foundation he started, Autism MVP.

Dr. Joshua Dines is an orthopedic surgeon who specializes in sports medicine and shoulder surgery and is part of the Sports Medicine Service at the Hospital for Special Surgery and discusses his role as the assistant team physician for the New York Mets and New York Rangers as well as his treatment of professional athletes and weekend warriors.

Joe Ricciutti, the President and General Manager of the Lakewood BlueClaws, the single A minor league affiliate of the Philadelphia Phillies located at the Jersey Shore, discusses his past career with Staten Island Yankees and Columbia University, his leadership style and why minor league baseball is still a unique slice of Americana for families and people of all ages.

David Hernandez, a TEDx Speaker, co-founder of lotus823, an integrated marketing communications agency headquartered at the Jersey Shore, a veteran marketer and a professional musician and composer who has toured internationally shares his journey from music to marketing and the story of his family fleeing Cuba for the United States and his bicultural passion for America.

Greg “Grog” Mesanko is a surfing legend who is the subject of the film, “A Life Outside,” and an inductee in the East Coast Surfing Hall of Fame and the New Jersey Surfing Hall of Fame. Greg shares his lessons of being an entrepreneur and surf shop owner and previews the impact that having surfing in the Olympic Games for the first time in 2020 will have on the sport and lifestyle.

Tom Cosentino is the executive director of the Garden State Wine Growers Association. A 30-year marketer who started his career with the New York Yankees, Tom’s focus is promoting New Jersey’s 50 wineries. He shares his encounters with stars from sports and entertainment and lessons on continuously transforming throughout your career.

Bob Hutt has leveraged a successful career in financial consulting into a role as the owner and president of Uptowncharlybrown Stud LLC, one of the leading thoroughbred horse racing partnerships in the nation. Bob discusses how business gets done at the race track and how he would transform the sport if elected the commissioner of horse racing.

Jon Landman is the co-founder and co-owner of The Syndicate, a leading music, comedy and pop culture marketing agency. Jon talks about being at the epicenter of entertainment and content. He shares stories of the work his agency has executed with some of the biggest names in music and comedy and the lessons they learned along the way.