Steven Zuller, CEO of Franklin Group, a promotional and print marketing company headquartered in Brooklyn, discusses his company’s work across many industries with a focus on sports and entertainment where they are the exclusive printing partner of professional sports teams and stadiums across the NBA, NHL and college athletics. Steven delves into the importance of fan engagement and the role his company is playing with some of the most successful professional sports organizations.
A marketing veteran, Mark Beal is a full-time Professor of Professional Practice in Public Relations at Rutgers University. The author of three books including Decoding Gen Z and 101 Lessons They Never Taught You In College, Mark is a keynote speaker who delivers presentations nationwide on topics including Generation Z and Career Transition and is regularly quoted by top-tier media including Fast Company, CNBC and others.
